Return of Layaway Ad
Layaway Is Back! With the Emphasis on Getting out of Debt… Layaway Can Boost Your Sales
Promote sales through layaway. You can steal business from the competition, but you’ve got to know how to do it right!
OVERVIEW
Layaway used to be used far more than it is now.
It faded from popularity because of the ease and access to consumer credit.
But with the current debt crisis & exorbitant interest rates, people are more wary about charging purchases. With our Return of Layaway ad campaign, we’ll help you push sales with a layaway service.
By the way, you can also "reframe" the credit offer with our "Reverse Layaway™" concept.
THE PREMISE
Promote Layaway, not only in terms of convenience, but also in terms of helping buyers avoid, and get out of, debilitating debt.
Show your customers all the options they have at your store with our series of ads to promote this smart and savvy way to shop while still staying out of debt.
Of course other jewelers offer it, but none of them promote it. You can give yourself a competitive advantage and appear the HERO at the same time with this simple way to promote your layaway services. AND what a great excuse to start promoting holiday shopping a the “dry” times of year.
Finally, if you offer "same as cash" credit, you can make the same "no charge" argument in the form of the "Reverse Layaway™" offer.
WHAT'S INCLUDED?
Inside your Return of Layaway turnkey package, you’ll find all the materials, scripts, documents, and more that you need to make layaway a service that sets you apart from the crowd.
- Complete instructions
- Print Ads
- Broadcast Ads
- Email campaign
- In-store signage
- Scripts for sales personnel
- Consultation for customizing the program for your particular store
- Production services
PRICING
License the entire Return of the Layaway™ Campaign for just $297/year.
(You'll be taken to an Ascend Marketing Product Page to order.)