Of course there is little you can do about death or moving across the country, but one of the biggest reasons customers stop doing business with you is simply that they forget! That you can do something about, using this simple letter…
It’s true. Most people stop doing business with you either due to forgetfulness or lack of attention from you. Some may even have been offended in some way. But as you consider your list of customers who you haven’t seen for 18 months to 10 years, you can bet some of those dormant clients can be salvaged, reactivated and once again turned into frequent-buying loyal customers.
You just have to ask…
It is personalized, warm, and makes a very compelling offer, all in the name of winning back the business. We have seen profitable reactivations that go back as far as 10 years. Earlier targets can be wildly profitable, and well-worth the effort, since it is comparatively so much more expensive to win a new customer than to keep an old one. We suggest you begin with a massive reactivation campaign, then use the program on an ongoing basis, whenever clients for dormant for 18 months to 2 years.
Consultation to customize the program to your unique store
License the entire Reactivation Campaign for just $297/year.
(You'll be taken to an Ascend Marketing Product Page to order.)
Marketing Help / Jewelers Marketing Training
Marketing Help / Professional Jeweler Chronicles
This compendium of articles written for Jewelry Industry publications is loaded with great ideas for promoting your business and provides a great introduction to the JMG concepts. Best of all, you'll save 90% off the regular cost of this ebook, when you purchase it from this website for just $7 (Regularly $77.00 for the ebook, $97.00 for a hard copy.)
Marketing Help / Strategic Partners & Special Offers
In addition to marketing ideas, you need resources to "get it done." We have sought out the best service providers in the industry to help you in your quest to "get more customers who will pay you more money, more often"™. From website development and hosting to credit card processing and many things in between, these vendors are exceptional… and your affiliation with them through JMG may even save you money!
About Us / About Us
About Us / Our Company
Jewelers Marketing Gems™ provides independent jewelers with Turnkey and "pre-fabricated" marketing and advertising programs developed using profit-proven principles, strategies and tactics of direct response marketing. In other words, they're designed to get the prospect to buy – or take the next step in the buying process.
About Us / Company