Grow Your Jewelry Business FASTER & FARTHER than You Would Believe Possible with These Plug-and-Play Marketing Campaigns
Monthly Turnkey Membership
Get ALL the campaigns below (except for the Tear and the Tickle), completely customized for your store and ready to plug and play for instant profits, at an amazingly affordable monthly price.
Be A Hero™ Joint Venture
Simple, easy, low-cost, low tech way to work with others to make them heros in the eyes of their customers, and bring you a windfall of new business...
Gateway to Forever™
Ensure that you’re the FIRST AND LAST stop about-to-be-engaged couples make for their bridal jewelry, with this comprehensive joint venture program that virtually locks out the competition, wherever it may be.
Have the best Black Friday through New Year’s Day in your store’s history with this holiday promotion proven to get more customers. And do it by increasing your closing rate and average ticket, while you eliminate returns!
Incentive-Based Referral Reward Program
This profit-proven, customer-generating system brings in quality customers more affordably than anything else you’ve tried in the past.
Return of Layaway™ & Reverse Layaway™
Layaway is making a comeback! Set yourself apart in the community and get customers coming in during the holidays and the rest of the year.
Graduated Discount Gift Card™
Every store offers gift cards; few people buy them. Why? Because they're a bad deal for the buyer. Until NOW! You can set yourself apart from the competition AND increase sales and profits in this unique and astonishing way…
Private Sale Program
A promotion that generates response rates upwards of 60%! Sell more in three days than you do in a month–then rinse and repeat.
Beat the Internet™
Stop losing business to those Internet "Diamond Husslers" You can now beat them at their game EVERY TIME, WITHOUT having to play it…
Dare to Compare™
You MUST Differentiate or DIE! Now you can set yourself apart from the big chains, big boxes, other independents & even the Internet and do it in a credible and compelling way…
It’s usually easier than you think to get dormant business back. Resurrect old customers–even if you haven’t seen them for a decade or more!
Jeweler to the Rescue™
A smart way to stay in touch with your customers by reaching out just in time for those special events in their lives that require jewelry, but for which they too often procrastinate. Save them from themselves and you'll be a hero!
Odd Gems Promotion™
Send your best customers odd, interesting, semi-precious stones with no strings attached. Of course, they’ll need a setting–and a lot more…
Insurance Agent Appraisal JV™
Imagine getting local insurance agents to proactively send you their clients for appraisals–and the sales you could make in the process.
Jewelry Box Audit™
Get customers to bring in their entire jewelry collection and tell them what they’re worth, what should be repaired, what could be sold, and more.
Build your customer base and drive sales by taking risk away from your prospects–a powerful strategy that helps reluctant customers take the plunge.
Beat 'Em to the Punch™
Today's millennial – and everyone else who has a computer – buys differently than they used to. If you can get to them BEFORE the competition, you can WIN! This comprehensive digita/traditional marketing system gets it done. Here's how…
Mother’s Day 3-Offer Program™
A marketing program for Mother’s Day that will get the entire family shopping. Set yourself apart with this thought-provoking promotion.
Buy Gold Program
If buying gold, diamonds, and gems is still an important part of your product mix, this program is for you. Turn old gold into higher profits!
Adopt an Orphan™
When a competitor goes out of business, this li'l promotion will help you round up all those poor lost souls who don't know where to go for their jewelry needs…
The Tear and Tickle™ TV Ads
Tug at the heartstrings with this series of six, fully-produced TV ads that’ll "get ’em" in the heart & funnybone every time (and bring new business directly to your door).
I've Been Watching™ Community Influencers
When local celebrities and big shots talk, people listen. Use this simple idea to make sure they're talking about YOU!
Employers big and small are always looking for a recruiting and retention edge. Help them find a new one by partnering with YOU…